Felipe Guarin

Felipe Guarin

Artist & AI Leader

Felipe Guarin is an artist, creative technologist and AI leader working across artificial intelligence, interactive systems, visual media and design strategy. He is AI Lead at Platzi, building generative AI products that change how people learn. His artistic research uses consumer EEG as a material for perception: rather than treating brain data as a medical record or a machine for reading thoughts, he uses it as a live signal that shapes image, rhythm and atmosphere. His installation Apperception was shown at LOOP Atlanta during the Atlanta Film Festival's 50th-anniversary SOUND + VISION. He founded a global design agency, has led more than 500 design-driven projects, and has lived and worked in Bogota, Buenos Aires, Barcelona, Brighton, Tokyo and Atlanta.

Previously: AI Lead at Adtechnacity, esports platform in Japan, award-winning agency in Tokyo, MIT Hackathon winner.

Building things with technology comes naturally — from connecting a phone to the Mars Rover for real-time pictures of Mars, to an A.I. companion on WhatsApp used by 800+ daily users and tested by indigenous communities in LATAM. Kinix, taken from conception to launch, blended e-sports with traditional cycling. The aim: the intersection of creativity, technology and strategy.